As search engine algorithms and user behavior continue
to change on a regular basis, keyword management becomes critical
for a successful search engine marketing campaign. An extension
of our keyword reports,
our keyword ranking and research management services provide you
with monthly insight into the performance and effectiveness
of your keywords. In addition to the elements that make up our keyword
reports, you will be able to track and decipher trends in the performance
of your keywords and your competitor's as well. Our keyword management
services are ideal for companies who need to continually monitor
the effectiveness of their campaign. Below are the elements that
make up our keyword management service.
Situational
Analysis
- List of most frequently queried keyword phrases within your targeted
universe
- Number of queries for your specifically targeted keywords
- Where your Web site ranks for your specifically targeted keywords
in major engines
- Your top ranking pages' keyword weight, frequency, and prominence
- Monthly trend analysis of all situational elements
Competitor
Analysis
- What keywords your competitors are targeting
- Number of queries for their targeted keywords
- How they rank for those keywords
- Where they rank within your targeted keywords
- Which Web sites are currently above you
- Monthly trend analysis of all competitor elements
Engine Analysis
- Analysis of top ranking websites for 10 major engines
- - keyword weight, frequency, and prominence
- - title and meta tag usage
- - other best practices elements
- Monthly trend analysis of top ranking websites
Security
- Red flag alerts of competitor website spamming
- Alerts of brand infringement
To learn more
about how our keyword ranking and research management services can
help your business, please contact an Enginerush representative
at sales@enginerush.com.
